Trade shows and expos are a great way to demonstrate your product to a relevant, engaged and live audience. These can be pricey exercises and are traditionally competitive. Therefore, to get a positive ROI you need to make sure you stand out and are well prepared to...
Print Ready Artwork Checklist: Final Format and Page Count Security Margin Bleed Color Mode Large Black Areas Fine Lines and Colors Fonts and Images Save as Flattened PDF Overprinting Transparency Proofreading File Size Die Lines or Special Finishing Communication...
If you are an entrepreneur, it’s a fact that you are constantly on the quest to find new ways to grow your business and make connections that will contribute to the growth of your small business. Networking is one of the oldest tricks in the book – but if...
Graphic design is a term that many people have trouble coming to terms with. What does it mean? Designers get asked questions such as “Design… like fashion?” and “It’s basically just art, right?” on an almost weekly basis. This is...
On several occasions, I have received a call from companies who have tried to relaunch a product but failed. They even put out flyers. So why isn’t it working? It’s only at this point that they seek professional advice. Most companies relaunch products...
Black ink printing has been a staple of the printing industry for centuries. Black ink is the most commonly used colour for printing, and it is used in various applications such as newspapers, books, magazines, and even art prints. In this article, we will discuss...
